10 New Jobs Announced Today

WhatClinic.com Office Launch

First of all let me me say a big thanks to everyone who came along to our office launch event last night. I hope you all enjoyed yourselves and the wise words offered by Caelen and by our guest Stephen Donnelly, independent TD for Wicklow and East Carlow.

Today we’re delighted to be able to announce 10 new jobs here in Dublin with hiring starting immediately. Full details are in the press release below:

Health Search Engine WhatClinic.com Announce 10 New Jobs In Dublin
Plans announced to open operations in the UK and Brazil within 12 months

13 October 2011, Dublin – WhatClinic.com have today announced 10 new jobs in their Dublin office. Hiring for positions in sales, marketing and software engineering will start immediately. The health search engine helps private patients research and contact clinics for elective treatments, a market which is worth €6 billion annually in the UK and Ireland alone. WhatClinic.com are the dominant player in this sector and have brought web review, reservation and information services to an industry that is just beginning to harness the web to drive business.

In addition to the jobs announced for Dublin the profitable startup plans to open an office in Brazil in 2012 to help it expand into the even larger South American market. A UK sales office will also be opened in the next 6 months.

Founded in Dublin four years ago, WhatClinic.com currently employs 15 people and is looking to strengthen its existing operations and accelerate its growth with the newly announced positions. The company is backed by Enterprise Ireland and a number of private investors including well known technology entrepreneur Ray Nolan.

“We’re delighted to be able to announce these new jobs today which will help WhatClinic.com continue its rapid growth” said Philip Boyle, Marketing Manager at the company. “The new staff can look forward to helping us give millions of patients easy access to better information about their treatment options.”

About WhatClinic.com

WhatClinic.com is a health care search engine that helps private patients get the treatment they want at a clinic that suits their needs. With easy access to prices, patient reviews and qualifications along with addresses, phone numbers and email facilities, patients can make better informed decisions by comparing all of their treatment options. Serving more than eight million visitors annually from the UK, Ireland, and further afield WhatClinic.com helps patients find clinics in the fields of dentistry, plastic surgery, fertility, laser eye surgery, cosmetic beauty, and many more.

For more information please contact:

Philip Boyle at WhatClinic.com
Tel: +353 (0) 1 525 3597
Email: pboyle@whatclinic.com

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We Have Moved!

This week we moved into our new offices on Duke Lane Upper right in the heart of Dublin city centre. Above you can see a few pictures of the sales and engineering teams, our temporary meeting table, and our very blue sofa in the kitchen / lounge area.

For anyone who wants to get in touch with us our new address is:

Location of WhatClinic.com in Dublin

WhatClinic.com
12 Duke Lane Upper
Dublin 2
Ireland

Our phone number stays the same: +353 1 6520520

We’ll be hosting a little office warming event soon which we’d love you to join us at, so keep an eye out for details here and on our Twitter accounts: Caelen / Phil

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A New Look For WhatClinic.com

New WhatClinic.com Homepage July 2011

The New WhatClinic.com Homepage

After a lot of work behind the scenes we’re really happy to be able to share our new look website with you all. The redesign extends across the whole site, from the homepage pictured above right down to the clinics’ enquiries forms. We hope the new colour scheme and layout changes make things easier to read and find on the page. We’ll be keeping a close eye on our analytics to watch out for any big changes in user behaviour and share any insights we come up with.

As part of the redesign we’ve started to include social networking elements to the site, so if there’s a clinic that you’re particularly happy with, go and find its listing and give it a Facebook Like, a Google +1, or just Tweet it out to your followers. If you want to like WhatClinic.com you can do that in the box on the right hand side of this page, or in the footer of any page on the main website.

We’d love to hear any feedback you have about the new look so leave us a comment or send me a tweet to @phil_whatclinic and let us know what you think.

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Add A Map Of Your Clinic To Your Website

If your clinic is listed on WhatClinic.com you can add a Google Map of its location to your own website just by following these easy steps.

  1. Login To Your Account Click on the login link. If you’ve forgotten your login details, call or email us and we’ll sort it out right away.
  2. Check Your Location Is CorrectAdd your map to your site Click on the Map tab and check that the pin for your clinic is in the correct position. If it’s not, you can either drag it to the right place on that screen, or go to your Profile tab and edit your address. The system will then attempt to place the pin at the location of the updated address, but it’s not perfect, so check it and adjust it as needs be.
  3. Get Your Map Code On the Map tab, click on the “Add Code To My Site” link at the top of the page. This opens a pop up about which contains the HTML you need to embed your map on your website.
  4. Customise Your Map If you want to make the map bigger or smaller, or zoom it in or out before you put it on your own website, you can adjust the values shown in the pop up, and then click on the “Generate” button. You can also preview the map with the new settings by clicking on the “map preview” link at the bottom of the pop up.
  5. Add The Code You Your Website You might be able to do this yourself, or you might need to ask your webmaster to do it for you. Either way, all you need to do is open the source code file for the page you want the map to appear on and paste in the code from the pop up where you want the map to appear.If you have any problems doing this, please contact us by phone or email and we can talk you through the process.

Simple as that! Adding a map not only helps visitors to your website see your exact location but also lets them work out travel directions without having to call your clinic.

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I decided a couple of days ago to add Facebook’s like button to this blog and then to our website’s homepage. Seeing as how it’s part of Facebook’s vision of the future of the web I thought it’d be really straightforward to do. It turns out it is, but the documentation on Facebook itself is really unclear so I made a lot of mistakes along the way. Read on and learn from mine so you don’t waste your own time too.

Here are the steps you need to take to get ready to add a Facebook like button to one of your pages, be it a web application, a blog, or something else.

1. Decide who is going to administrate your page

You need a Facebook ID to get this working. Since Facebook’s terms and conditions mean you can only have one account yourself, you either need to use your existing account, or set up a new one for someone in your office who doesn’t have one already. Otherwise you run the risk of having the account with administrator privileges deleted unexpectedly.

Bear in mind that the person who administrates your page may not work for you forever, so be careful who you choose, and ideally you should have more than one administrator.

To get your Facebook ID go to your own profile and click on your Facebook profile picture. Your ID will be at the end of the URL in your browser’s address box.

2. Add Open Graph meta tags

If you want people to like a webpage that isn’t a Facebook page itself then you’ll need to add Open Graph meta tags to its <head> section. The tags you need can be found on the like button page on Facebook. Here are the tags for our blog’s homepage:

<meta property="og:title" content="WhatClinic.com Blog Homepage"/>
<meta property="og:type" content="blog"/>
<meta property="og:image" content="http://blog.whatclinic.com/wp-content/uploads/2010/08/facebook-logo.png"/>
<meta property="og:url" content="http://blog.whatclinic.com/"/>
<meta property="og:site_name" content="WhatClinic.com Blog"/>
<meta property="fb:admins" content="587106975"/>

Go back to the like button page and use their widget to generate the code you need to add the button to your page. There are a few basic choices for font, colour scheme, size and so on, but you’re probably best off sticking with the defaults (except for width, which you should adjust for the width of the page you’re adding the button to).

The iframe version of the code for our blog homepage looks like this:

<iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fblog.whatclinic.com%2F&layout=standard&show_faces=true&width=292&action=like&colorscheme=light&height=80" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:600px; height:80px;" allowTransparency="true"></iframe>

There is also what is called the XFBML version of the code which is much simpler but requires you to use the Javascript SDK. The XFBML version would look like this:

<fb:like href="http://blog.whatclinic.com/" width="292"></fb:like>

Once you’ve added the meta tags (including the Facebook ID of your administrator), and added the iframe or XFBML code to your page you should be ready to go.

Adding like buttons to a WordPress blog

Getting the Facebook like button onto every page of your WordPress blog is easy – you could just paste the code you’ve created above into one of your template files or a sidebar widget. There are potential problems with this though, in that you need to specify the URL of the page to be liked, and if you include the like buttons for posts on the homepage that gets a little complicated.

What I’ve done is put the overall like button for the blog in a widget on the right hand side of the page and used a WordPress plugin called WP Facebook Like to add the like button to the bottom of the content on individual posts’ pages.

The only problem with this is that the plugin (and the other one I tested) only added two of the Open Graph meta tags needed. I added the missing (generic) meta tags using the All in One SEO plugin.

Problems

When I set about doing this I found a lot of the Facebook pages were unclear about what was needed to get started. I kept seeing references to having a Facebook App ID. This isn’t necessary to get started with Facebook like buttons. You just need your Facebook user ID as described above.

As an aside, if you are building an app go to the Facebook app setup page on developers.facebook.com and fill in your details. Every time I used it I ended up getting an error page, so I thought it hadn’t worked. By accident I ended up on another developers page at www.facebook.com/developers/ and it turned out that even though I’d received an error message each time I used the previous page, it had actually setup the apps and given them IDs and so on.

I had also just set up a Facebook page for WhatClinic.com just before I started looking into the like buttons. This added a certain amount of confusion to the process too. I added a like button to the website’s homepage, including adding the required meta tags, and without telling me anything Facebook created a new WhatClinic.com Homepage page, which I was the administrator of. I thought this would be confusing for people who had already liked WhatClinic.com, so I deleted this new page and pointed the like button at the original Facebook page for WhatClinic.com instead.

Nothing too difficult in that, but it leaves me with one unanswered question: seeing as I setup the like button for blog.whatclinic.com I should be the admin for it too, but I’m not. This might have something to do with trying to set it up with a Facebook app ID the first time I tried, but now I have no idea who is the administrator of that page (or even if a page exists for it!). I’ll be contacting Facebook support about this and asking them but I’m not holding out much hope for a fast response…

Have your say

Have you added Facebook like buttons to your own app or site? Did it all go smoothly or did you run into some of the same problems? Let us know in the comments below.

Linking To Our Search Results

We’ve had quite a lot of interest in the last couple of days about our name change. If you’re thinking of writing a blog post or tweeting or sharing on Facebook, why not give an example of why the site might be useful?

For instance, my friends are always asking me about finding a good dentist in Dublin so I point them at:

http://www.whatclinic.com/dentists/ireland/county-dublin/dublin

No one I know admits to using Botox, but if they did they might like to see the list of Botox Clinics in the UK:

http://www.whatclinic.com/beauty-clinics/uk/botox

Just do a search on our homepage for any treatment in your location and copy the resutling URL to get your link.

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Introducing WhatClinic.com

WhatClinic.com

On August 10th we are changing our name from RevaHealth.com to WhatClinic.com.

The reasons behind the change are very straightforward. WhatClinic.com is easier to remember, easier to spell, and it does a much better job of explaining what the website does.

These reasons are important because each of them helps increase the traffic to our website, which now stands at over 500,000 people per month, up from 190,000 at the start of the year.

We really want these visitors to remember the name of “that really useful website with all the clinics on it” so they can come back and use us again in the future, helping us to cement a solid user base over time.

Once our visitors can remember our name then they can also recommend us to their friends, and that means even more traffic. With such a simple name there should also be no confusion over the spelling, maximising the effect of any word of mouth recommendations.

For new visitors the name gives a really good indication that the website provides a choice of clinics, which will lead to even higher organic click through from search engine users and help us continue to grow our traffic in yet another way.

In the three years since RevaHealth.com launched we have made fantastic progress towards providing comprehensive information about English speaking health clinics in the UK, Ireland and further afield. As WhatClinic.com we will be taking on that challenge on a global scale.

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